A Business Plan is a Number One
Requirement.
Without a business plan you start
out with high expectations.
Without a business plan you
start out with high expectations. You dive right in and
start going in a straight line full speed
ahead.
Then the questions come fast and furious,
suddenly you are like a rudderless ship. You find yourself
going in a dozen directions at the mercy of the source of
the questions.
So what is a business plan? It is like a map
that you lay out to show you the way. As an example lets say
you are in a strange town. You know that you have to go to city
hall to get a business licence. All you know is that city hall
is downtown, however, you are somewhere on the out skirts of
town but you don't know exactly where.
So you head for what looks like a major
street that should go downtown. You find that it goes all round
town and you suddenly find yourself back where you started. So
you ask someone how to get down town. They say take that street
over there it will go right into downtown. You arrive downtown
and find it is all one way streets. After asking a lot of
people where city hall is you finally arrive. But the
office you need to go to is closed for the day.
This may sound farfetched, but I have seen
this same basic scenerio happen time and time again.
So what is a business plan, it is the road
map that shows the direction your business is going. Without a
well laid out business plan, you will find yourself running
around in circles and wasting valuable
time.
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